February highlight hour
So, February 2019 was busy busy busy here at the Taylor Alden office. It involved journalist meetings, planning and hard work, which made for a great month! At the editor meetings, we showed off our clients and had coffee with key writers. We helped BLANCO launch a the really colourful SITY sink and VIU tap, […]
Red thread
Whilst on a recent holiday in Copenhagen, I became involved in a discussion about the “red thread” during a Burns Supper (my host was Scottish). Thinking I’d misheard (I thought someone had said “red threat” and was starting to worry that I’d missed something big in the news about Denmark!) someone began to explain in […]
I would like to work in the media…
“I would like to work in the media”….a familiar, popular and welcome refrain from under and post graduates looking for the work placement/internship they so desperately need for the holy grail of “experience”. After many years in the business, and “not so long ago” in the same position, I am content when helping the fledglings […]
Once upon a time …. in business
As National Storytelling Week (26th January – 2nd February) rolls around once more, we love that imaginative writing is our business. That’s why we put our heads together to help our clients get the best from their story, through – yes, you’ve guessed it – storytelling. There is always a narrative behind every business; your […]
Top tips to reduce our plastic use
As we are all aware, plastic is incredibly harmful to the environment. The forms of plastic that can’t be recycled are stuck in landfills and the sea, and…well…stay there! We’re all for saving the planet, so we’ve put together our top tips for helping reduce our combined plastic usage, because, if we all do something […]
“Words are, of course, the most powerful drug used by mankind”
“Words are, of course, the most powerful drug used by mankind” explained Rudyard Kipling while Frederick R. Barnard noted that ”a picture paints a thousand words”. Since the dawn of time, words and images have remained the fundamental elements of effective communication. And it’s worth remembering the aged, timeless mantras when considering marketing and communications […]