We excel in supporting and promoting our client’s product launches, just as we’ve done with a recent kitchen tap campaign. 124 pieces of coverage were achieved which led to 5,874,171 people seeing our content, with an editorial value of £929,391.
We were tasked with promoting the sustainability message for a kitchen manufacturing client. Through a tailored media relations programme, we secured 85 pieces of coverage across print and digital platforms. Over 3 million people saw this message and the editorial value hit £466,479!
For our long-standing building material manufacturing client, we operate a full media relations programme and secure great media coverage. From January - September 2024, we secured 996 pieces of media coverage across print and digital platforms which was seen by 36,228,441 people and, with an editorial value of £6,244,995. This represented a return on investment” of £50.19 for each £1 spent.
See above for overall 2024 figures for Taylor Alden clients, so far.
To promote a client’s £95m investment in an expanded manufacturing facility we organised a two-day media conference. This resulted in 39 pieces of content with an editorial value of £168,825 and created the opportunity for 1.639.808 people to read about it! It also ensured that the journalists became more familiar with key client figures which resulted in offers of by-lined thought leadership pieces.
We provide pre and post exhibition support to our clients. We helped a young, entrepreneurial company promote their innovative water storage tanks to the farming communities of Wales. We received 25 pieces of coverage across online and print media with a reach of 942,393 people and a combined editorial value of £207,834, alongside a wide-reaching farming podcast and a recorded interview with Business News Wales.